Love Shot

Ex Nihilo is a contemporary French fragrance house founded in 2013 by Sylvie Loday, Benoît Verdier, and Olivier Royère. Based in Paris, the brand’s name, meaning “out of nothing,” reflects its innovative approach to perfumery and its aim to break away from traditional norms. Ex Nihilo seeks to offer a unique and bespoke fragrance experience, blending cutting-edge technology with the finest raw materials. Their ethos is grounded in a fusion of modernity and tradition, encouraging individuality and personal expression through customisable scents. Each creation is a collaboration with prestigious perfumers and embodies the brand’s commitment to craftsmanship, originality, and Parisian elegance. Ex Nihilo’s fragrance collection is characterised by its avant-garde compositions and luxurious ingredients. The brand is known for its distinctive and sophisticated scents, such as Fleur Narcotique, a modern floral fragrance with notes of peony, lychee, and musk, and Oud Vendôme, which offers a contemporary take on oud with a blend of spices and resins. Ex Nihilo also provides a unique personalisation service called “Made-to-Measure”, allowing clients to tailor fragrances to their preferences. Notable perfumers collaborating with Ex Nihilo include Quentin Bisch, Nathalie Gracia-Cetto, and Jordi Fernández. Their expertise and creativity ensure that each Ex Nihilo fragrance is a sophisticated balance of tradition and innovation, designed to resonate with the modern, discerning clientele.